Free giveaway gambit pays off for Steam's newest co-op horror darling

Content Warning

Film your friends doing scary things to become SpöökTube famous! (strongly advised to not go alone)

Giving away more than six million copies of your new horror game for free is certainly a bold move, but it looks to have paid off big for developer Landfall Games. Following in the footsteps of Phasmophobia, and most recently Lethal Company, Content Warning is the latest success story in the co-op horror space, and the developer of the new Steam game reveals that it's already hit a huge sales milestone despite its massive free game giveaway.

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